Germany is one of the leading heat-not-burn (HnB) markets in the world, and is the country with the fifth largest market size globally according to TobaccoIntelligence’s database. Due to the importance of the German market, we carried out a consumer survey during the first quarter of 2022 in order to study the consumption and behavioural patterns of heated tobacco users in the country. This report presents the most important findings from the survey.
Written by Lucas Tremlett || 2nd June 2022 || Heated tobacco market reports , Market reports | Heated tobacco | Major brands | Marketing and retailing | 
Europe Germany
