US: oral tobacco and nicotine pouch regulation, June 2024

Nicotine pouches are included within the category of tobacco products at the US federal level, so federal law applies. Additionally, non-tobacco nicotine products (which include synthetic nicotine products) fall within the authority of the Food and Drug Administration (FDA) to regulate tobacco products, since the passing of federal legislation in 2022.

This report provides analysis of the regulatory framework in place in the US for oral tobacco and nicotine pouches, covering all policy areas as well as barriers to market entry.

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