In Poland, there has been a remarkable increase in nicotine pouch awareness and uptake since the product was introduced in the country. Over recent years, the market has seen the creation of several Polish nicotine pouch brands, along with the introduction of major international brands.
Nicotine pouches in Poland are not subject to the provisions of the tobacco regime, and therefore fall under general consumer safety rules. They must also comply with EU classification, labelling and packaging (CLP) regulation requirements.
This market snapshot offers an overview of the nicotine pouch market in Poland, covering retail channels, pricing and product characteristics.
