PMI’s Zyn and Iqos see robust growth, despite supply issues and EU flavour ban

Philip Morris International (PMI) recorded an outstanding second-quarter and first-half performance, with strong contributions from Iqos and Zyn – despite supply constraints and the EU flavour ban.

The New-York-based company said its expansion of the Iqos portfolio remains active, with further market launches planned in the second half of the year. These include Delia – a consumable for the Iluma line with a more affordable price point, Levia herbal heated consumables, and the new Iluma i device range – which is currently only available in Japan.

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