The European Commission (EC) has proposed a major revision of the Tobacco Taxation Directive to increase excise duties and curb consumption. The new rules aim to raise minimum taxes on traditional tobacco products while also extending the framework to cover novel products like e-cigarettes, heated tobacco, and nicotine pouches. This initiative is part of the EU’s “Beating Cancer Plan”.
The report is structured as a Q&A and focuses on forecasting and analysing some specific answers.